{% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */

{% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */

{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */

{% set pageCenter = "1100px" %} /* This sets the width of the website */

{% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */

{% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */

{% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set buttonRadius = '40px' %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */

After you have updated your stylesheet, make sure you turn this module off

Pereion Solutions Blog


Retail eCommerce Digital Customer Experience Use Case eBook


by Kristin Bonazoli

With heightened expectations within the retail ecommerce sector, the ability to understand the evolving needs and wants of customers is essential to being successful. Not only must companies be prepared to engage customers where and how they want, but competitive companies that want to remain relevant must also understand why customers behave as they do in effort to provide consistent and optimized customer experiences across channels - and be agile and innovative in the delivery.


Acoustic Experience Analytics (Tealeaf) Tips and Techniques Webinar


by Steven Perry

Are you fully leveraging the capabilities of Tealeaf? Would you like to join us for a session exploring Tealeaf on Cloud best practices? We will cover advanced Tips and Techniques that you can take advantage of to identify customer struggle and improve UX issues.


10 Digital Analytic Tracking Tips to take based on 2020 Holiday Shopping Trends


by Kate Fox

In the past e-commerce and retailers performed different roles in the customer shopping journey. This holiday season these two worlds have converged.  An increased attention on health and safety, along with monetary concerns, resulted in a shift in the way consumers spend their holiday budget.


Leverage Customer Experience (CX) Analytics to Drive Business Value


by Steven Perry

As customer expectations continue to soar, the customer experience has become a make-or-break component for business success. At the same time, you are under increasing pressure to drive digital transformation across all areas of your business – and to do so within tight budgets where your investment in optimizing customer experiences translates into significant value to your business and fosters profitable growth. Fortunately, the right CX Analytic solutions can help you move beyond traditional web analytics and leverage your customer data to increase ROI and deliver the extraordinary customer experiences that can facilitate successful digital transformation of your business. In fact, based on a recent Forrester Total Economic Impact™ Study, Tealeaf CX Analytics demonstrated a potential three-year risk adjusted result of 196% ROI with a payback period of 4 months, offering significant business value.


Evaluating the Return on Investment of CX Analytics


by Kristin Bonazoli

In today’s digital environment, customers have come to expect superior and hassle-free online experiences requiring organizations to focus on creating exceptional cross-channel experiences to meet growing demands. The ability to better understand how and why customers interact across all digital properties is an essential component in delivering compelling and enriched customer experiences. Businesses that have adopted customer experience (CX) analytic solutions recognize the benefits of understanding customer behavior to assist in transforming digital channels to produce outstanding digital experiences. Although a detailed understanding of customers is important, being able to quantify and qualify both the financial costs and potential return on investment (ROI) of investing in and deploying a CX analytics solution involves a thorough analysis of the business benefits.

About this blog

This blog provides insight and tips on Digital Customer Experience Analytics, Web Analytics and Tag Management, and A/B Testing and Personalization to optimize web and mobile experience.

Subscribe to Email Updates

Recent Posts

Categories

see all

Let's talk about gaining greater customer insight and improving digital experience for your customers.

Get Started