{% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */

{% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */

{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */

{% set pageCenter = "1100px" %} /* This sets the width of the website */

{% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */

{% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */

{% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

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After you have updated your stylesheet, make sure you turn this module off

Pereion Solutions Blog


Prep for the 2020 Holiday Season with Acoustic


by Kristin Bonazoli

There is no question that the 2020 holiday shopping season will be like no other we have ever experienced.  With many stores offering Black Friday deals and special promotions a little earlier than usual along with more people buying online, now is a great time to ensure that your business is prepped and ready for the unusual and hectic holiday season.  To assist with holiday preparations, Acoustic has provided tips and recommendations to optimize for peak program activities this 2020 holiday season.


Customer Experience (CX) Analytics Webinar Series


by Kristin Bonazoli

Are you searching for the answer to "why" behind user behaviors in the customer journey?


What’s new with Acoustic Analytics (Tealeaf, Journey and Digital Analytics)


by Kristin Bonazoli

Several new features and enhancements, including name changes, have been introduced to the Acoustic Analytics, formerly part of IBM Watson Marketing, portfolio.  Let's take a closer look at what has been released over the past few months with Acoustic Analytics which includes the former Tealeaf, Journey and Digital Analytics.


Get Ready for the Holidays with Acoustic


by Kristin Bonazoli

With the holiday season almost upon us, now is the perfect time to ensure that your business is prepped and ready for the influx of on-line shoppers over the upcoming months. To assist with holiday preparations, Acoustic is providing clients with tips and recommendations to optimize for peak program activities with their 2019 Holiday Readiness Program.


CX Analytics - How to Move from What to Why Webinar


by Kristin Bonazoli

Are you looking to achieve deep customer insights to help improve digital experiences? 

Register now for the Digital Analytics Association (DAA) webinar, CX Analytics - How to Move from "What" to "Why", co-sponsored by Pereion Solutions and Acoustic on Wednesday, October 30, 2019 at 1:00pm ET. 

In this webinar, you will learn how to combine CX analytics, using Acoustic Experience Analytics (AKA Tealeaf), with traditional web analytics to gain an in-depth view into customer behaviors that offer valuable insights that can be used to help create exceptional customer experiences, eliminate struggle and answer the "Why" vs. the "What" in the customer journey.

Join DAA as Pereion Solutions, co-founder and president, Steve Perry and Adrienne Hartman, Director of E-commerce and Campaign Sales at J.J. Keller as well as an Acoustic Tealeaf customer, discuss the following:

  • Moving beyond traditional analytics to understand why and how users interact with digital properties rather than the properties themselves
  • The recognized business value of CX Analytics, using Acoustic Tealeaf, from JJ Keller's point of view
  • The realized rich customer data and insights that CX Analytics can uncover
  • How to apply and leverage specific Tealeaf use cases to help improve digital intelligence and create actionable insights
Click here or the tile below to register for the DAA Webinar co-sponsored by Pereion Solutions and Acoustic and get your answer to the "why" behind customer behaviors.

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About this blog

This blog provides insight and tips on Digital Customer Experience Analytics, Web Analytics and Tag Management, and A/B Testing and Personalization to optimize web and mobile experience.

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