{% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */

{% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */

{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */

{% set pageCenter = "1100px" %} /* This sets the width of the website */

{% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */

{% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */

{% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set buttonRadius = '40px' %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */

After you have updated your stylesheet, make sure you turn this module off

Pereion Solutions Blog


Pereion Solutions becomes Webtrends Optimize Business Partner


by Kristin Bonazoli

Pereion Solutions is pleased to offer a suite of website optimization solutions that accelerate conversion rate optimization and further enhance the digital experience for your customers. Through a new partnership with Webtrends Optimize, we now offer Testing and Personalization solutions to help optimize and deliver personalized digital experiences, increase online conversions and maximize website ROI.


Tealeaf Customer Use Case Webinars


by Kristin Bonazoli

Tealeaf by Acoustic enables organizations to create a range of use cases to improve the online experience and drive digital transformation across digital properties.  These use cases extend from understanding and addressing customer struggle to recognizing areas needing improvements on your website to optimize the digital customer experience and drive digital innovation.


Applying CX Analytics in Healthcare Insurance - Demo Webinar


by Kristin Bonazoli

Many healthcare insurance customers have come to expect seamless and optimized digital experiences whether it be for selecting an insurance policy, filing a medical claim, or renewing healthcare coverages. At the same time, healthcare insurers and payers are striving to deliver frictionless and consistent experiences that build trust and create long-term customers.  Discover how best in breed Digital Customer Experience (CX) Analytics solutions can improve the digital experience by solving the CX challenges and identifying the CX opportunities within Healthcare Insurance. 


Webinar on the CX Analytic Opportunity in Healthcare Insurance


by Steven Perry

The use of Customer Experience (CX) Analytics has been prevalent in the insurance industry for years. Unfortunately, the options for Healthcare Insurers or payers have been limited; largely due to HIPAA related issues. Fortunately, there are more options available in the current market that provide different deployment options and enhanced privacy and security features making HIPAA compliance possible. Now best in class CX analytics for digital properties in healthcare, including websites and native mobile apps is both possible and essential. There are several critical use cases that are important to healthcare insurance companies, including Session Search and Replay, Session Archival, Fraud Detection, Policy Conversion, Claims Management, Member Portal UX, Mobile App performance and Journey Maps. Pereion Solutions in conjunction with Glassbox Digital is hosting a webinar on February 23rd that focuses on the Digital Customer Experience in the healthcare insurance industry.


Using CX Analytics to Accelerate B2B Digital Transformation Webinar


by Kristin Bonazoli

With today's new normal, the use of Customer Experience (CX) Analytics is essential for many B2B organizations who are looking to drive digital transformation across their digital properties.  The need to understand customer’s online struggles, eliminate the obstacles that prevent successful process conversions as well as offer a personalized and seamless experience is critical.  Being able to successfully convert customer behavior data into actionable insights that results in optimized and frictionless digital experiences provides a significant opportunity and competitive advantage for B2B companies.  Join us for our next webinar and learn how CX Analytics helps B2B organizations, like Bulbs.com and IBM, accelerate digital transformation.

About this blog

This blog provides insight and tips on Digital Customer Experience Analytics, Web Analytics and Tag Management, and A/B Testing and Personalization to optimize web and mobile experience.

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