{% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */

{% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */

{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */

{% set pageCenter = "1100px" %} /* This sets the width of the website */

{% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */

{% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */

{% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set buttonRadius = '40px' %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */

After you have updated your stylesheet, make sure you turn this module off

Pereion Solutions Blog


Integrate VoC Data and Digital Experience Analytics to deliver superior customer experiences


by Kristin Bonazoli

One of the most valuable resources you can use to improve and build exceptional customer experiences is your customer’s feedback. Your customers can share their opinions pretty much everywhere online, whether it be through community forums, blogs, product reviews, social media or an organization’s Voice of the Customer (VoC) survey, their comments provide significant “straight from the source” insight that can be used to overcome several CX challenges. Learn how the integration of digital experience analytics and VoC tools creates an important use case for many businesses looking to enhance the digital experience to meet growing customer demands.


Optimize On-site Search with Digital Experience Analytics


by Kristin Bonazoli

As an on-line business your site is the foundation to generating and conducting business. So, the continual monitoring of your site’s search capabilities is imperative to furthering efficiency and ensuring superior digital experiences. One important contributor to the overall digital experience is being able to offer an optimized search function that allows your customers to search for information and quickly get answers and content they are looking for. Digital experience analytics provides a solution.      


Tealeaf Webinar: Use cases along Tealeaf Maturity Curve


by Kristin Bonazoli

Tealeaf is a digital experience analytics offering from Acoustic which enables organizations to quickly identify and address customer struggle, answer important business questions and proactively build seamless customer experiences. As a first-time user getting started, leveraging the solution’s capabilities tends to focus on very specific use cases around customer struggle, conversion issues and error detection.


Reveal CX insights gaps with Digital Experience Analytics


by Kristin Bonazoli

Today’s customers expect nothing less than top-notch and consistent buying experiences. Therefore, it is imperative that businesses be able to quickly respond to customers’ needs and wants to meet demands, stay competitive and increase conversions that boost the bottom line. Yet, when companies use tools and data that only show a partial view of the customer journey, they form insight gaps that may hinder the customer experience. These gaps can make it challenging for organizations to identify issues within their digital properties that can lead to customer frustration and ultimately to abandonments.


Retail eCommerce Digital Customer Experience Use Case eBook


by Kristin Bonazoli

With heightened expectations within the retail ecommerce sector, the ability to understand the evolving needs and wants of customers is essential to being successful. Not only must companies be prepared to engage customers where and how they want, but competitive companies that want to remain relevant must also understand why customers behave as they do in effort to provide consistent and optimized customer experiences across channels - and be agile and innovative in the delivery.

About this blog

This blog provides insight and tips on Digital Customer Experience Analytics, Web Analytics and Tag Management, and A/B Testing and Personalization to optimize web and mobile experience.

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