CX Analytics - How to Move from What to Why Webinar
Are you looking to achieve deep customer insights to help improve digital experiences?
Register now for the Digital Analytics Association (DAA) webinar, CX Analytics - How to Move from "What" to "Why", co-sponsored by Pereion Solutions and Acoustic on Wednesday, October 30, 2019 at 1:00pm ET.
In this webinar, you will learn how to combine CX analytics, using Acoustic Experience Analytics (AKA Tealeaf), with traditional web analytics to gain an in-depth view into customer behaviors that offer valuable insights that can be used to help create exceptional customer experiences, eliminate struggle and answer the "Why" vs. the "What" in the customer journey.
Join DAA as Pereion Solutions, co-founder and president, Steve Perry and Adrienne Hartman, Director of E-commerce and Campaign Sales at J.J. Keller as well as an Acoustic Tealeaf customer, discuss the following:
- Moving beyond traditional analytics to understand why and how users interact with digital properties rather than the properties themselves
- The recognized business value of CX Analytics, using Acoustic Tealeaf, from JJ Keller's point of view
- The realized rich customer data and insights that CX Analytics can uncover
- How to apply and leverage specific Tealeaf use cases to help improve digital intelligence and create actionable insights