{% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */

{% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */

{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */

{% set pageCenter = "1100px" %} /* This sets the width of the website */

{% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */

{% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */

{% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set buttonRadius = '40px' %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */

After you have updated your stylesheet, make sure you turn this module off

Pereion Solutions Blog


Session 3 - Tealeaf Formulas for Success Webinar Series


by Kristin Bonazoli

Designed to boost your Tealeaf knowledge and develop your Tealeaf skills, our quarterly Tealeaf Formulas for Success Webinar Series examines a variety of common Tealeaf customer uses cases and provides instruction on how to implement them.  Our past two sessions focused on several Tealeaf use cases ranging from problem resolution to site optimization.  In our next webinar, we will shift the focus a bit to tie in our new testing and personalization offerings from Webtrends Optimize.  You won’t want to miss this session as we talk about the joint use cases you can apply through the integration of Tealeaf and Webtrends that can help drive your CRO initiatives and take your digital experiences to the next level!


Pereion Solutions becomes Webtrends Optimize Business Partner


by Kristin Bonazoli

Pereion Solutions is pleased to offer a suite of website optimization solutions that accelerate conversion rate optimization and further enhance the digital experience for your customers. Through a new partnership with Webtrends Optimize, we now offer Testing and Personalization solutions to help optimize and deliver personalized digital experiences, increase online conversions and maximize website ROI.


Digital Experience Analytics Best Practices to Drive CRO – Part 2


by Steven Perry

In Part 1 of our two part blog, we discussed five best practices within Digital Experience Analytics to consider as part of your Conversion Rate Optimization program. Those five areas included 1) Segmentation 2) Struggle based abandonment 3) Performance 4) Anomaly detection and Alerts and 5) Voice of the Customer. In this post, we will highlight five additional best practices to support your Conversion Rate Optimization efforts.


Digital Experience Analytics Best Practices to Drive Conversion Rate Optimization


by Steven Perry

Do you leverage Digital Experience Analytics to enable your website Conversion Rate Optimization (CRO) Program? Digital Experience Analytics should play a critical role in your Conversion Rate Optimization efforts.  Let’s explore some best practices in driving Conversion Rate Optimization by using Digital Experience Analytics as part of your CRO martech stack. 


Why Digital Experience Analytics is Critical to eCommerce Conversion Rate Optimization


by Steven Perry

In the current economic environment, optimizing conversion rates is not just nice to have, it is critical to the profitability and viability of an ecommerce business.  Do you have the people, processes, tools, and data in your toolkit to enable your eCommerce Conversion Rate Optimization (CRO) program?  

About this blog

This blog provides insight and tips on Digital Customer Experience Analytics, Web Analytics and Tag Management, and A/B Testing and Personalization to optimize web and mobile experience.

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