{% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */

{% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */

{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */

{% set pageCenter = "1100px" %} /* This sets the width of the website */

{% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */

{% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */

{% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set buttonRadius = '40px' %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */

After you have updated your stylesheet, make sure you turn this module off

Pereion Solutions Blog


Optimize the B2B eCommerce Digital  Experience


by Kristin Bonazoli

With growing customer expectations and more decision-making processes occurring online, B2B companies that want to remain successful need to better understand customer behavior and implement business process improvements. Digital customer experience (CX) analytics plays an important role in this effort by providing visibility into the customer journey that can help reduce customer struggles and eliminate obstacles that prevent conversions to offer seamless and personalized experiences. Let’s examine some of the benefits, mistakes, and challenges B2B organizations realize in optimizing the digital experience.


Using CX Analytics to Accelerate B2B Digital Transformation Webinar


by Kristin Bonazoli

With today's new normal, the use of Customer Experience (CX) Analytics is essential for many B2B organizations who are looking to drive digital transformation across their digital properties.  The need to understand customer’s online struggles, eliminate the obstacles that prevent successful process conversions as well as offer a personalized and seamless experience is critical.  Being able to successfully convert customer behavior data into actionable insights that results in optimized and frictionless digital experiences provides a significant opportunity and competitive advantage for B2B companies.  Join us for our next webinar and learn how CX Analytics helps B2B organizations, like Bulbs.com and IBM, accelerate digital transformation.

About this blog

This blog provides insight and tips on Digital Customer Experience Analytics, Web Analytics and Tag Management, and A/B Testing and Personalization to optimize web and mobile experience.

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