{% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */

{% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */

{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */

{% set pageCenter = "1100px" %} /* This sets the width of the website */

{% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */

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{% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

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After you have updated your stylesheet, make sure you turn this module off

Pereion Solutions Blog


New Tealeaf Use Case eBook!


by Kristin Bonazoli

In today’s digital marketplace, Digital Customer Experience (CX) Analytics are essential to organizations who are looking to drive digital transformation across their digital properties. The ability to truly understand customer behaviors and recognize digital customer experience issues is critical. By leveraging digital CX analytics with a solution like Tealeaf, organizations gain the ability to apply these capabilities across a variety of use cases to transform customer data into a strategic and competitive tool to overcome digital transformation challenges and address customer expectations that result in extraordinary customer experiences.


Applying CX Analytics in Healthcare Insurance - Demo Webinar


by Kristin Bonazoli

Many healthcare insurance customers have come to expect seamless and optimized digital experiences whether it be for selecting an insurance policy, filing a medical claim, or renewing healthcare coverages. At the same time, healthcare insurers and payers are striving to deliver frictionless and consistent experiences that build trust and create long-term customers.  Discover how best in breed Digital Customer Experience (CX) Analytics solutions can improve the digital experience by solving the CX challenges and identifying the CX opportunities within Healthcare Insurance. 


Webinar on the CX Analytic Opportunity in Healthcare Insurance


by Steven Perry

The use of Customer Experience (CX) Analytics has been prevalent in the insurance industry for years. Unfortunately, the options for Healthcare Insurers or payers have been limited; largely due to HIPAA related issues. Fortunately, there are more options available in the current market that provide different deployment options and enhanced privacy and security features making HIPAA compliance possible. Now best in class CX analytics for digital properties in healthcare, including websites and native mobile apps is both possible and essential. There are several critical use cases that are important to healthcare insurance companies, including Session Search and Replay, Session Archival, Fraud Detection, Policy Conversion, Claims Management, Member Portal UX, Mobile App performance and Journey Maps. Pereion Solutions in conjunction with Glassbox Digital is hosting a webinar on February 23rd that focuses on the Digital Customer Experience in the healthcare insurance industry.


The Value of Journey Analytics


by Kristin Bonazoli

With many people turning online to do everyday shopping for items like groceries and household goods in today's new normal, the expectation for optimal and frictionless cross-channel digital experiences continues to grow among online shoppers.  That said, marketers are working harder than ever before to engage customer with compelling marketing campaigns and at the same time provide superior customer experiences throughout the entire online customer journey.  For businesses that have adopted automated marketing campaign tools, like Acoustic Campaign, they recognize the benefits of engaging customers with compelling automated marketing campaigns by leveraging its insights and capabilities.  But by combining that with Journey Analytics provides organizations with a greater level of intelligence and insight that is needed to engage customers through out their entire multi channel journey.


Five B2B Digital Experience Success Factors


by Steven Perry

The prolific use of digital technologies is not only transforming the way your B2B customers interact with your business, but it is revolutionizing customer expectations. Today’s B2B customers expect you to better understand their needs and to offer the highest level of customer service possible across all channels. But, how can you be sure that your B2B portal is optimized to foster engagements, deliver enriched customer experiences and develop loyal customers?

About this blog

This blog provides insight and tips on Digital Customer Experience Analytics, Web Analytics and Tag Management, and A/B Testing and Personalization to optimize web and mobile experience.

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