Watson Customer Experience Analytics provides insight that helps you learn where customers are in their overall journey. You'll be able to design a campaign to successfully target a particular segment by utilizing a unique set of abilities:
- Visualize the entire customer journey
- Fully understand customer experience on your web and mobile domains
- Identify both obstacles and opportunities to increase conversions and revenue
- Quickly act on a rich set of data across channels, to help target key segments
- Track KPI most important to you and your business on a customizable role-based dashboard to highlight any outliers
- Understand the mindset of each of your customers based on the behaviors and activities they engage in as they progress towards conversion
Pereion Solutiions can help your company build a roadmap to take advantage of the capabilities of this new offering. Please fill out the form on the right for a free consultation with us and to learn more about IBM Customer Experience Analytics.