Customer Experience (CX) Analytics Webinar Series
Are you searching for the answer to "why" behind user behaviors in the customer journey?
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Are you searching for the answer to "why" behind user behaviors in the customer journey?
Tealeaf, now part of the Acoustic Analytics portfolio, is a powerful Customer Experience (CX) analytics offering from Acoustic that can provide invaluable insight into the what and why behind your customers’ behaviors. But, to unlock the solution’s full potential and effectively leverage its robust capabilities does require pertinent skills. As an Acoustic partner specializing in Tealeaf, Pereion Solutions recently launched a learning portal, Pereion Learning Paths, that offers short and easy to navigate education modules which provide entry-level skills to get your organization started on a learning path to uncover actionable insights you can use to digitally transform your business.
Are you looking to achieve deep customer insights to help improve digital experiences?
Register now for the Digital Analytics Association (DAA) webinar, CX Analytics - How to Move from "What" to "Why", co-sponsored by Pereion Solutions and Acoustic on Wednesday, October 30, 2019 at 1:00pm ET.
In this webinar, you will learn how to combine CX analytics, using Acoustic Experience Analytics (AKA Tealeaf), with traditional web analytics to gain an in-depth view into customer behaviors that offer valuable insights that can be used to help create exceptional customer experiences, eliminate struggle and answer the "Why" vs. the "What" in the customer journey.
Join DAA as Pereion Solutions, co-founder and president, Steve Perry and Adrienne Hartman, Director of E-commerce and Campaign Sales at J.J. Keller as well as an Acoustic Tealeaf customer, discuss the following:
As customer expectations continue to soar, the customer experience has become a make-or-break component for business success. At the same time, you are under increasing pressure to drive digital transformation across all areas of your business – and to do so within tight budgets where your investment in optimizing customer experiences translates into significant value to your business and fosters profitable growth. Fortunately, the right CX Analytic solutions can help you move beyond traditional web analytics and leverage your customer data to increase ROI and deliver the extraordinary customer experiences that can facilitate successful digital transformation of your business. In fact, based on a recent Forrester Total Economic Impact™ Study, Tealeaf CX Analytics demonstrated a potential three-year risk adjusted result of 196% ROI with a payback period of 4 months, offering significant business value.
At the end of June of this year, IBM sold the key elements of the Watson Marketing portfolio to a private equity company, Centerbridge Partners, enabling the formation of a new “Martech” company called Acoustic. One of the gems of this sale was Tealeaf CX Analytics. Tealeaf has been available as an “on Premise” product as well as a “SaaS based” offering for several years. Unfortunately, there had not been a new release of the on Premise version of the product for quite a few years. Whereas, the cloud or SaaS version of the product has seen the bulk of the investment and regular monthly releases. A new version, v10, of Tealeaf on Premise was released almost to the day of the start of Acoustic; the new name is Acoustic Customer Experience Analytics.
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