Pereion Solutions is a now a certified partner and authorized reseller of the IBM Enterprise Marketing Management (EMM) offerings to provide clients with IBM digital marketing optimization and customer experience management tools and capabilities.
Pereion Solutions partnered with IBM to be able to deliver IBM Enterprise Marketing Management (EMM) Suite offerings to our clients. The EMM Suite includes IBM solutions such as, IBM Tealeaf Customer Experience Management, IBM Digital Analytics, IBM Marketing Center, and IBM Xtify Mobile Marketing.
With this partnership, Pereion is certified to resell and offer implementation and consulting services for these IBM solutions. These solutions will optimize marketing analytics, improve customer engagement, and enable business growth across web, mobile and social platforms. The ability to have an integrated marketing delivery and analytics platform is critical in today’s environment.
“We are very excited and looking forward to leveraging the advantages of the IBM EMM Suite for our clients. The marketing execution and analytical capabilities these solutions provide are critical to help our clients accelerate their business growth.” – Steve Perry, President, Pereion Solutions
Digital analytics gives marketers the ability to increase ROI, reduce cost, and improve top-line revenue by analyzing the quality of their client’s web traffic. It’s critical that these analytic capabilities extend to mobile and social traffic. The IBM EMM Suite provides businesses with unique perspectives into the customer’s online experience by concentrating on enterprise-class web analytics, digital marketing optimization, customer experience, mobile marketing and behavior analysis solutions to build multi-channel, customer profiles and track real-time metrics.
Customers utilizing the IBM EMM Suite are receiving excellent results which are highlighted in an IBM white paper on Enterprise Marketing Management, such as:
- 30% increase in campaign ROI1
- 50% increase in response rates1
- 40% reduction in marketing costs1
- 75% reduction in customer acquisition costs1
The whitepaper is available for download below.
If you would like more information on Pereion Solutions or our new partnership as a Certified IBM EMM partner, please contact Steve Perry directly at slperry@pereion.com.
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