{% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */

{% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */

{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */

{% set pageCenter = "1100px" %} /* This sets the width of the website */

{% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */

{% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */

{% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set buttonRadius = '40px' %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */

After you have updated your stylesheet, make sure you turn this module off

Pereion Solutions Blog

Steven Perry

Recent Posts


Digital Experience Analytics Best Practices to Drive CRO – Part 2


by Steven Perry

In Part 1 of our two part blog, we discussed five best practices within Digital Experience Analytics to consider as part of your Conversion Rate Optimization program. Those five areas included 1) Segmentation 2) Struggle based abandonment 3) Performance 4) Anomaly detection and Alerts and 5) Voice of the Customer. In this post, we will highlight five additional best practices to support your Conversion Rate Optimization efforts.


Digital Experience Analytics Best Practices to Drive Conversion Rate Optimization


by Steven Perry

Do you leverage Digital Experience Analytics to enable your website Conversion Rate Optimization (CRO) Program? Digital Experience Analytics should play a critical role in your Conversion Rate Optimization efforts.  Let’s explore some best practices in driving Conversion Rate Optimization by using Digital Experience Analytics as part of your CRO martech stack. 


Pereion Tealeaf Hackathon – Join Us


by Steven Perry

On Friday May 12th from 9am to Noon EDT, Pereion Solutions will be hosting a Tealeaf Hackathon.  


Why Digital Experience Analytics is Critical to eCommerce Conversion Rate Optimization


by Steven Perry

In the current economic environment, optimizing conversion rates is not just nice to have, it is critical to the profitability and viability of an ecommerce business.  Do you have the people, processes, tools, and data in your toolkit to enable your eCommerce Conversion Rate Optimization (CRO) program?  


Add to Cart Rate is a Critical Ecommerce Metric


by Steven Perry

Do you spend a lot of time working to optimize the checkout funnel on your ecommerce site?  How much time do you spend optimizing the top of the funnel, including Add to Cart metrics? Do you have the data and analytics to understand user behavior that drive the Add to Cart? 

About this blog

This blog provides insight and tips on Digital Customer Experience Analytics, Web Analytics and Tag Management, and A/B Testing and Personalization to optimize web and mobile experience.

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